by Studio 98 Consulting | Sep 14, 2020 | Marketing Strategies
As a business owner, you deserve a website that aligns with your brand and provides your customers with the solutions they need. But while a properly maintained website can last for six or seven years without the need for a rebuild, you might not even realize that...
by Studio 98 Consulting | Sep 8, 2020 | Marketing Strategies
Although it might seem like the internet favors large corporations over mom-and-pop shops, the truth is that Google knows just how valued small businesses are. In fact, algorithmic updates have rolled out with the chief purpose of ensuring that local and independent...
by Studio 98 Consulting | Sep 1, 2020 | Marketing Strategies
If you run a business, you probably know it’s not enough to just have a website. Your website needs to be both visually appealing and fully functional in order to achieve your goals. But have you thoroughly tested the theory that your website is accessible to...
by Studio 98 Consulting | Aug 28, 2020 | Marketing Strategies
Developing a consistent marketing strategy is essential for any business. And fortunately, there are a number of tools and techniques you can use to promote your organization online. But if you’re relatively new to the digital marketing world or you have a...
by Studio 98 Consulting | Aug 28, 2020 | Marketing Strategies
Although search engine optimization plays an important role in any digital marketing strategy, organic traffic represents only a portion of what you’ll need to succeed in your industry. It’s certainly true that 93% of online experiences begin with a search...
by Studio 98 Consulting | Aug 14, 2020 | Marketing Strategies
Your brand identity plays an essential role in your public perception and your ability to stand out from the competition. But while developing a killer marketing strategy is important, you’ll also need to consider how your website helps — or hurts —...