Don’t BYOD (Bring Your Own Design)

This is a term we have often come across on the back of hastily written party invitations. To me it generally signifies the task or activity you are planning to attend is on a budget or planned only insofar as “getting together”. This is perfectly fine and acceptable....
Don’t Use Joe for Design

Don’t Use Joe for Design

At one point or another your company will need a new logo or brochure made. You have two choices when this time comes 1) use your in-house jack of all trades to whip up a design in Microsoft paint, or 2) hire an professional graphic designer to do the job for you....

What Makes a Great Logo?

1. Your logo should be simple. Less is more. Nobody wants an ugly logo, and there are certainly rules to having a fundamentally solid logo. Just know that bells, whistles, sparkle, and shine, all missed the cut when the “must include” list was formed. A great logo is...