727-219-2132

What Makes a Great Logo?

1. Your logo should be simple. Less is more. Nobody wants an ugly logo, and there are certainly rules to having a fundamentally solid logo. Just know that bells, whistles, sparkle, and shine, all missed the cut when the “must include” list was formed. A great logo is...

What’s color got to do with it?

As a designer, I work hard to choose the right colors for a design. I try to spend extra time looking through different places to get an idea of what colors I should be mixing into my design. While many companies come to me with a color palette in mind, there are some...

Websites Are Your Online Storefronts

It’s important to realize that building a custom website is much like building a new storefront for your business. Both require blueprints, proofs, well thought out plans and money. Below are a few points to help address many of the common misconceptions we come...
How to Create a UX Strategy Visitors Will Love

How to Create a UX Strategy Visitors Will Love

You only get one chance to create a first impression for your users. Whether you have a website launch on the horizon or want to tweak your blog or website, user experience should be at the forefront of your mind. But what user experience strategies are the best to...
How Does Website Typography Evoke Emotion?

How Does Website Typography Evoke Emotion?

Visual marketing is an undeniably crucial part of your online presence. Images brought a huge boost to brands’ social media and web visibility and video is set to rob pictures of that crown. It’s estimated that 80% of all online traffic will be video by...