by Studio 98 Consulting | Jan 6, 2021 | Marketing Strategies
Google is always making adjustments to improve search results for web users. This is a good thing, in theory. But the frustrating aspect for business owners is that these adjustments may make it difficult for websites to maintain or improve their website rankings. For...
by Studio 98 Consulting | Dec 10, 2020 | Marketing Strategies
Pay per click marketing can be a great way for many businesses to get noticed online. But if you don’t manage your PPC ads correctly, you could risk spending more than necessary — or even having your Google Ads account suspended. PPC marketing campaigns...
by Studio 98 Consulting | Dec 4, 2020 | Marketing Strategies
Each day, Google receives over 63,000 searches per second. And if you want to show up at the top of search engine results pages, there’s arguably no better way to accomplish that goal than to invest in your pay per click marketing. But of course, Google PPC...
by Studio 98 Consulting | Dec 4, 2020 | Marketing Strategies
The way your website looks and functions matters a lot to your customers. In reality, a site has only three to eight seconds to catch a customer’s attention before they leave the page. That means there’s very little room for error — and if a customer...
by Studio 98 Consulting | Dec 4, 2020 | Marketing Strategies
You might already know what SEO is. But have you ever heard of negative SEO? Let’s delve into everything you need to know about negative SEO attacks and how to protect your business from them. What Is Negative SEO? Search engine optimization, or SEO, involves...
by Studio 98 Consulting | Dec 4, 2020 | Marketing Strategies
Pay per click marketing is arguably one of the most effective ways to drive traffic to your website within a short timeframe. It’s just one reason why mobile search advertising expenses were expected to reach $23.4 billion by this year. But while PPC marketing...
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