by Studio 98 Consulting | Oct 23, 2015 | Marketing Strategies
Recently I was dealing with a company called Kabbage that arranges and supplies loans to small businesses. In dealing with them I started thinking about tips that might apply to the businesses in the process of finding funding either to salvage or start a business,...
by Studio 98 Consulting | Oct 15, 2015 | Marketing Strategies
I was looking up statistics on small businesses the other day and found a statistic that came as something of a surprise to me. Did you know that over 500,000 new businesses are started every single year in the U.S.?* Another fact you might not realize is that by this...
by Studio 98 Consulting | Jul 28, 2015 | Marketing Strategies
How To Not Waste Money on a PPC (Pay Per Click) Campaign I have done hundreds of analyses on Google Adwords campaigns that were being managed either by other PPC companies or the clients themselves. Doing so I have noticed a mistake people make continually, either...
by Studio 98 Consulting | Jul 3, 2015 | Marketing Strategies
So…how do you know? If you don’t keep track of certain key facts and figures, the answer is…you don’t. With today’s technology you are able to track marketing expenses and returns down to the penny. However, a vast majority of companies using modern...
by Studio 98 Consulting | May 1, 2015 | Marketing Strategies
Everyone knows you need a great website. But what comes after that? Building the website is kind of like building a brand-new store for your business. You build the store to look as good as possible, you try to make it easy for people to get around in it, you fill it...
by Studio 98 Consulting | Apr 7, 2015 | Marketing Strategies
The world we live in revolves around package deals or “combos”. When you go to buy a new computer you usually don’t just buy a keyboard. You usually get a computer with keyboard, mouse, speakers, warranty etc. These are all things you need to make your computer...