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Artificially Organic–Is Your SEO Certified?
The buzz on the street these days is buying organic and why not right? The health and environmental benefits of organic foods are too many to mention. While these attributes work well for your daily produce picks, they often get neglected when it comes to business....
You’re Getting Outside Funding, What Do You Do With It?
Recently I was dealing with a company called Kabbage that arranges and supplies loans to small businesses. In dealing with them I started thinking about tips that might apply to the businesses in the process of finding funding either to salvage or start a business,...
5 Ways a Startup Can Benefit From Using Online Lead Generation Services
Did you know that one of the best ways to reach your target market as a startup is through online lead generation services? These services can help your business increase leads, and grow at a faster rate than your competitors. Moreover, it can help you better...
Is This The Death of The American Dream?
There are a number of statistics which track the births and deaths of small businesses in America. We have even used some of these for earlier blog posts on our own website as you can see here. In doing research for our latest blog post I came across some research...
How to Make a Website Responsive: A Complete Guide
The reason why it’s critical to make your website responsive is due to the fact that 125 million U.S. consumers own smartphones. And 62 percent have used it to make an online purchase in 2017. As the continued rise of mobile phones advances, Google is aiming to...
7 Tips for Better Mobile Website Design
The age of mobile is definitely with us. In 2014 the number of mobile users worldwide surpassed desktop users, and in 2015 the number of searches done on mobile devices exceeded those done on a desktop. (comScore) Because of these changes, Google introduced a mobile...
The Complete Beginner’s Guide to Generating Business Leads
We business owners often hear about the power of lead generation but many of us don’t really understand what it is. Nor do we have any action plan in place to take advantage of it. But we should be. Lead generation is when a company stimulates and captures interest in...
How to Improve Your Website’s Usability
Your website is a tool to promote your business, and an important one at that. Not that long ago, amateurs could create their own websites on the fly, but these days you need custom web design to impress savvy consumers. Your website is likely to provide the first...
Web Design and SEO: How Responsive Design Affects Rank
Are you frustrated by the fact that your website has a higher bounce rate than you’d like? Feel like your current website design is slowing your loading time and causing you to fall in the search engine rankings? If so, it’s time to make a change. In this, we’ll take...
Mobile Marketing Trends You Shouldn’t Ignore
According to a report by comScore, consumers create 60% of all online traffic on their mobile devices (smartphones and tablets).This number is an increase of 10% from the previous year’s figures. This means businesses looking to gain ground in the online arena must...
5 Effective Ways to Reduce Your Website’s Cart Abandonment Rate
Lead generation is no easy feat. Many businesses operating in the real world and/or the online arena struggle to find their consumers and get them in the door. You might think that once you’ve accomplished this feat you can breathe a sigh of relief. After all, the...
Holiday Content Marketing Dos and Don’ts
There is a strong focus on multi-platform content marketing throughout the year. It is a great way to build rapport with customers. There are many benefits from increased opportunities with premium SEO services and online presence. It can drive lead generation and...
What’s the Secret Behind a Successful Lead Magnet?
When it comes to driving consumers to your product or service, you need something to draw them in, like moths to a flame. But not everyone is the same, which means you need to do your research. The best lead magnet will always come down to your goals and audience....
How Your Business Can Benefit from a Custom Dynamic Website
Thinking of making a website for your business? Over 1.3 billion people have already done it. This means that, while there's certainly evidence that consumers are turning to the Internet to help them find the products and services they need, the competition is fiercer...
6 Benefits of PPC Every Business Owner Should Know About
PPC is a powerful tool. If deployed correctly, PPC can really boost your other marketing efforts. It's quick to get started and highly targeted. Surprisingly, research has found that customers are actually more likely to buy when arriving through a paid ad than...