by Studio 98 Consulting | Mar 18, 2014 | Design
If you want to know what “WTF” really means, ask a designer, “What The Font?!” Professionals use typography to create a relationship between the style of the font, and what the font is actually saying. There has to be a balance between both messages. Often, the visual...
by Studio 98 Consulting | Mar 3, 2014 | Design
Ask any designer their least favorite words, and they will tell you: “We need a design that WOW’s us” or perhaps “Can we make this pop?”. People don’t always know how to get this WOW factor, but they do know it when they see it. As...
by Studio 98 Consulting | Feb 25, 2014 | Design
Think of that Bruce Springsteen song with a very similar title, but with images on a website. The great thing about websites is that they are visual aids. Your audience tends to shy away from lengthy amounts of text and be more attracted to images. However, there is a...
by Studio 98 Consulting | Jan 12, 2014 | Design
We are going to relate your website and presence online to a salesman, because, well it is. Your website is a salesman representing you 24/7, 365 days a year. He is always there. The idea that today you just have to have a website is not totally accurate. You have to...
by Studio 98 Consulting | Apr 27, 2011 | Design
At one point or another, your company will need a new logo or brochure made. You have two choices when this time comes 1) use your in-house jack of all trades to whip up a design in Microsoft paint, or 2) hire an professional graphic designer to do the job for you....
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