by Studio 98 Consulting | Mar 28, 2022 | Online Marketing, SEO
Backlinks are the backbone of sound SEO practices. Simply put, a backlink, also known as an inbound link refers to links from one website to a page on another website. If you think backlinks do not affect your SEO performance, the following statistics will make you...
by Studio 98 Consulting | Feb 28, 2022 | Marketing Strategies, SEO
Search engine optimization (SEO) is the process of optimizing web content to increase a website’s visibility. SEO is vital if you want your website to rank high in search results when someone searches for products or services related to your business on search engines...
by Studio 98 Consulting | Jan 5, 2022 | PPC (Pay Per Click), SEO
The world of digital marketing is a network filled with tools, terminology, and acronyms—SaaS, CMS, KPI, UX/CX, and more. But they all play a significant role in the fabric of this ever-evolving media landscape. Here at Studio98, we can guide you through determining...
by Studio 98 Consulting | Jun 11, 2020 | SEO
We rely on the internet for virtually every aspect of our personal and professional lives. And as such, we use search engines to an extraordinary degree. Without a doubt, Google is our go-to — and the first organic search result receives 32.5% of the traffic...
by Studio 98 Consulting | Sep 25, 2019 | Online Marketing, SEO, Web Design
If you have a basic understanding of digital marketing, you’ll know that web design focuses on the visual aspects of your website while SEO impacts how search engines rank your website in searches. What you might not know is how intertwined these two seemingly...
by Studio 98 Consulting | Aug 26, 2019 | SEO
Professional SEO firms across the world speak fluent marketing jargon. Being in the professional SEO industry, it can become second nature to assume that the larger population knows what we’re talking about when we’re tossing around marketing-speak and...