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Hidden Ways Your Web Design Could Be Hindering Your SEO Efforts
Any business just starting to focus on its SEO efforts is likely working to create optimized content for their site and get valuable backlinks. While these strategies are certainly essential for successful SEO, there's another element that could actually hurt your...
Leave It To The Experts: Why Your Business Needs Professional SEO Services
It's no longer news that every business needs to have a web presence. About 93% of online experiences start with a search engine, making it essential for an enterprise of any size to have an attractive website that appears in search results. What many business owners...
3 Cringeworthy Website Mistakes A Custom Web Development Company Can Fix
In the time we've been around as a custom web development company, we've seen some pretty awfully designed websites. We've saved a whole bunch of them, too. There are certain things that can make or break a website and they can sometimes slip through the cracks....
Smart Reasons Why DIY Web Builders Might Not Be The Best Idea
In a recent post, we went over some reasons why custom websites are more advantageous than prepackaged ones. Of course, there's nothing inherently wrong with DIY site builders, but it's our responsibility to make sure that you know all the facts. DIY site builders...
Reasons Custom Websites Are A Better Look For Business’ Online Presence
It might seem like a custom website design company may sound biased by touting the benefits of custom websites, but we're ready to put our money where our mouths are. In another post, we look at DIY website builders that are all the rage among aspiring website owners...
Get In Their Heads: Tips For Writing Ads People Will Actually Want To Click On
Plenty of people tend to think of PPC marketing more in terms of quantitative data analytics than a uniquely creative part of online lead generation services. Every day, Google receives more than 63,000 searches every second. It's a massive amount of people, but...
HELP! Why Aren’t People Clicking On My Ads?
With 93% of online experiences beginning with a search engine, companies across the digital landscape are all vying for your clicks. They're hoping your clicks convert into sales. This is so important to them that they're willing to invest impressive sums of money in...
Understanding The Relationship Between SEO And Web Design
If you have a basic understanding of digital marketing, you'll know that web design focuses on the visual aspects of your website while SEO impacts how search engines rank your website in searches. What you might not know is how intertwined these two seemingly...
5 Components to Crafting the Perfect Business Blog
Running a blog is a vital part of interacting with your customers. Not only is this a great way to share the information you've learned through years of experience, but this is also essential to boosting SEO for your website. After all, a business that invests in a...
Top Reasons Why User Experience Is Important For Your Website
In any part of life, you want to have experiences that are pleasant and don't cause huge amounts of stress. This rings true for ordering at restaurants, driving a car, and even using a company's website. User experience (UX) is a key element of website design and...
Why You Need a Mobile-Friendly Website
There exists a correlation between SEO traffic and mobile-friendliness that most site owners have no idea about. While a staggering 72% of marketers would describe content creation as the most effective SEO tactic, an average mobile phone user reads 25% more than a...
Marketing for Retail? Here Are 5 Ways to Gain More Customers
Retailers, both online and brick and mortar, have a difficult business model to follow. After all, consumer spending varies widely and may be influenced by a range of factors, including price, competition, and general economic sentiment. Moreover, the retail calendar...
Keyword Research 101: Your First Steps To SERP Nirvana
One of the most basic building blocks of premium SEO is content. Good, relevant content that users derive some manner of value from is what drives marketing. In turn, professional SEO revolves around content. Of course, good content isn't haphazardly spewing words...
Why Mobile-Friendly Websites Matter
Did you know that over 50% of web searches begin on a mobile device? If you’ve been debating whether or not to hire a web development and SEO company to improve your online presence, this article is for you. Have you considered the many potential customers who use the...
Crucial Tips for Selecting a Custom Web Development Company
In the current digital age, virtually all businesses have established an online presence to increase their access to prospective clients. A well-designed website is the first point of contact for almost all potential clients. In a way, it serves as your 24-hour online...