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How to Do Keyword Research for SEO

How to Do Keyword Research for SEO

SEO is one of the best ways to advertise your business online. Research shows that organic SEO is over five times better than paid search ads. However, to maximize SEO, you need to first conduct keyword research. Here is how you can conduct keyword research for SEO....

How To Know When to Give Your Website a Refresh

How To Know When to Give Your Website a Refresh

Your website is the center of your online business. This makes it just as important as your storefront, if not more. People who are looking to find your business online interact with it via your website. Therefore, you should always be on the lookout for signs that...

What is the Difference Between SEO and PPC?

What is the Difference Between SEO and PPC?

When it comes to differentiating between SEO and PPC, it can be a bit confusing. However, these marketing strategies are quite different fundamentally. Let's take a look at the difference between SEO and PPC. What is SEO? SEO is the practice of creating and uploading...

Top Web Building Platforms for 2021

Top Web Building Platforms for 2021

Apart from choosing a skilled custom website designer, you also need to be careful when choosing a web building platform. There are several web-building platforms available, and each comes with its advantages and disadvantages. After you choose and get someone to work...

Ways to Get to the First Page of Google

Ways to Get to the First Page of Google

Having an online presence is important if you want to boost your business's bottom line. The first step in the process begins by hiring custom web page design services that can do justice to your business's website. But once everything is in place, what do you do to...

6 Advantages to a Customized Website

6 Advantages to a Customized Website

Every business needs a website nowadays. However, not all websites will achieve the same results. Your website only has three to eight seconds to catch a visitor's attention before they leave. Therefore, it is important to ensure that you have a website that is...

Top Tips for Choosing the Right Web Design Agency

Top Tips for Choosing the Right Web Design Agency

One of the most difficult things to do when you want to start a website is to find the right partner to develop it for you. There are several things that you must consider before you hire a custom website design company. Here are some top tips to help you choose the...

The Connection Between Website Design and SEO

The Connection Between Website Design and SEO

Websites and SEO work together to give your website more visibility on the Internet and to help you compete with other businesses in your industry. A custom site design will build your brand and help you stand out from your competition. SEO will help your website with...

Your Essential Website Maintenance Checklist

Your Essential Website Maintenance Checklist

A website is an essential tool for any business. This means that it has to be taken care of the same way you take care of and maintain your physical offices. Failure to do so might prevent you from capturing leads and getting orders effectively. From time to time, you...

The Power of Clearly Communicating Your Brand

The Power of Clearly Communicating Your Brand

With recent emerging trends, it is important for your business to have a notable online presence. It is also important to indicate the objectives, goals and values that your brand stands for. This is crucial as it determines the type of clientele that you get to...

Why Use Paid Social Media Advertising?

Why Use Paid Social Media Advertising?

Social media ads are fast becoming a staple in the marketing strategies used by different businesses of all sizes. With different social media platforms, paid advertising is different depending on the audience targeted and the campaign being run. Following are a few...

Why Does Your Business Need a Hosting and Support Plan?

Why Does Your Business Need a Hosting and Support Plan?

In today's world, it is impossible to run a business without making use of the internet. Therefore, all businesses must have a website that stays up and running all the time. To have a website, you need a hosting plan, and it also makes sense to have a website support...

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