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SEO Reputation Management: The What, Why, and How

SEO Reputation Management: The What, Why, and How

Search engine optimization, or SEO, has become one of the most popular ways to ensure businesses can be found online. Around 41% of marketing firms used SEO in 2016, but more brands are now realizing that search engine optimization can make a huge difference in their...

Has Your Site Been Penalized By Google?

Has Your Site Been Penalized By Google?

There's no doubt that we rely on search engines to find the information we need. In fact, 93% of online experiences begin with a search engine. But what many people fail to realize is that search results aren't random. What shows up most prominently when you search...

3 Web Design Features You Should Never Use

3 Web Design Features You Should Never Use

Having a website is essential for your business -- but your website needs to be one that inspired consumers to have confidence in your brand. And as any web design and SEO company knows, that means you need to keep up with the times. Whether your website was built...

The Dos and Don’ts of Link Building

The Dos and Don’ts of Link Building

Around 14 million small businesses nationwide have now invested time and money into SEO because they acknowledge its value. And as any professional SEO firm will tell you, there are a number of ways to build your web presence and overall reputation through SEO. One of...

Why SEO Dominates in Cost-Effective Marketing

Why SEO Dominates in Cost-Effective Marketing

If you run your own business, chances are that your bottom line comes into play when making virtually any decision. And while it's not always a good idea to make decisions based on cost alone, it'll almost certainly be a factor. That may be especially true when it...

Top Web Design Trends to Watch in 2021

Top Web Design Trends to Watch in 2021

Most business owners realize that their website plays an integral role in both their marketing and their overall identity. And while merely having a website is a non-negotiable, you'll need to invest in custom web design that impresses visitors and quickly provides...

How to Stop Wasting Money On Your PPC Campaigns

How to Stop Wasting Money On Your PPC Campaigns

Given that 39% of global e-commerce traffic results from web searches, it's no wonder that many businesses focus on search engine marketing. But even if you don't have an e-commerce website that offers customers the ability to buy directly online, digital marketing...

4 SEO Tips For Financial Advisors

4 SEO Tips For Financial Advisors

Search engine optimization is an important part of any digital marketing strategy. After all, organic SEO is over five times better than paid search ads and can provide an impressive return on investment. As a financial advisor, you'll no doubt see the appeal in...

ADA-Compliant Web Design: Why Does Accessibility Matter?

ADA-Compliant Web Design: Why Does Accessibility Matter?

As a business owner, you deserve a website that aligns with your brand and provides your customers with the solutions they need. But while a properly maintained website can last for six or seven years without the need for a rebuild, you might not even realize that...

Time Is Money: When Should You Run Your PPC Ads?

Time Is Money: When Should You Run Your PPC Ads?

For many business owners, pay per click marketing makes a lot of sense. Whether you've just launched your first offering or you're looking to generate traffic quickly for a special sale, Google PPC advertisements can be a great way to go. And since mobile search...

Local SEO Dos and Don’ts

Local SEO Dos and Don’ts

Although it might seem like the internet favors large corporations over mom-and-pop shops, the truth is that Google knows just how valued small businesses are. In fact, algorithmic updates have rolled out with the chief purpose of ensuring that local and independent...

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